ALICIA IN SCHOOL FOR STARTUPS

ALICIA IN SCHOOL FOR STARTUPS

James Beach
1 minute read

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Alicia Tulsee comes from the marketing world and is Founder of Moxie Scrubs. Moxie Scrubs is disrupting the medical apparel market as the first direct-to-consumer brand for nurses. Born out of Harvard’s Innovation Lab, Boston based Moxie Scrubs was founded by Alicia Tulsee, a native New Yorker and Harvard alum. In awe of all of the amazing nurses who cared for her loved ones, Alicia felt a calling to do something meaningful for the nursing profession. Moxie Scrubs is disrupting the $86B global medical apparel market as the first lifestyle consumer goods brand for nurses.

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